YouTube title generator: 48 formulas, counted as you type
Type what your video is about. Pick a pattern. Get titles you can copy.
Every title is checked against YouTube's 100-character limit and the first 60 characters, the part most likely to be seen before a title is cut. Each one comes with a short hook you can put on the thumbnail in one tap. The formulas run in your browser; what you type is never sent anywhere.
A few words that fit in a sentence, such as sourdough bread, budget travel or a game name. Up to 80 characters.
Pattern
0 / 100Empty
The two numbers, and where they come from
100 characters: YouTube's limit. The title box in YouTube Studio stops at 100 characters, so a longer title cannot be saved. A title marked over 100 here will not go in as it is. The same box also refuses the < and > characters, so this page flags them too.
60 characters: a planning mark, not a YouTube rule. YouTube cuts a long title by the space it has, not by a character count, and that space changes between search, the home feed, suggested videos and phone or desktop. Wide letters such as W and M use more of it than i and l. We use 60 because the start of a title is the part most likely to be seen everywhere, so the words that sell the video belong there. The part after character 60 is shown underlined in grey.
Characters are counted the way you see them: each letter, space, number and simple emoji is one. Emoji built from several pieces, such as flags or skin tones, count as more than one here, and we have not checked how YouTube counts those, so leave a few spare.
The six patterns
Number list: a count up front sets an expectation the video can meet.
How to: names the result the viewer wants and the time it takes.
Challenge: a constraint and a time span, with the outcome left open.
Mistake: the cost of getting it wrong, aimed at people already trying.
Comparison: two named options and a promise of a verdict. Fill in Compared with.
Story: one turning point from your own experience.
How to write a YouTube title with a formula
1. Type your topic
A few words that fit in a sentence. Add a number, a time span or the thing you compare it with if the pattern uses one.
2. Pick a pattern
Number list, how to, challenge, mistake, comparison or story. Each gives eight titles built from your words.
3. Check the count
Each title shows its length against 100 characters, and the part after the first 60 is underlined so you can move the key words forward.
4. Copy it, or make the thumbnail
Copy the title in one tap, or open its short hook on a thumbnail in the editor, so the picture adds to the title instead of repeating it.
Questions, answered
Is this an AI title generator?
No. It fills 48 title formulas, eight in each of six patterns, with the words you type. That means the titles are predictable and you can see why each one works; it also means nothing you type leaves your browser, and there is no account or limit.
How long can a YouTube title be?
100 characters. The title box in YouTube Studio will not take more. How much of a title is shown depends on where it appears and on the screen, so keep the words that matter in the first 60 characters, which this page marks.
Why is the thumbnail hook different from the title?
The title and the thumbnail sit next to each other, so repeating the title on the picture wastes it. Each formula comes with a hook of one to three words that adds to the title. The button opens it on a 1280 × 720 canvas in the editor, where you can change the words and add your photo.
Is what I type saved or sent anywhere?
No. The titles are built on your device. Copy uses your browser's clipboard, and the thumbnail button puts the hook into the editor link's fragment, the part after the # that browsers never send to a server.
What are the limits?
The topic takes up to 80 characters, the time span up to 20 and the comparison up to 40. The number goes from 2 to 99. Long inputs can push a title past 100 characters, and the page marks those in red rather than cutting them for you.
Continue crafting
Keep going: find a thumbnail idea that fits the title, or open the editor.