See exactly what your photo is telling people. Then strip it.
Most photo tools remove metadata without ever showing you what was in there. This one reads it out first, GPS coordinates included, then strips it without re-compressing your image. Nothing is uploaded.
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EXIF (Exchangeable Image File Format) is a block of information your camera writes inside the image file itself. It travels with the photo. Copying the file, emailing it, or putting it in a Google Drive folder all carry the metadata along, because it is part of the file rather than something attached to it.
Most of it is harmless. Shutter speed and aperture tell nobody anything. Three fields are the ones worth caring about:
This is the part most guides get wrong by saying "social media removes it". Some do, some do not, and some strip it from the displayed image while keeping the original. Treat the table below as a starting point rather than a guarantee, and verify anything that matters to you by downloading your own image back and checking it here.
| Where the photo goes | What typically happens to EXIF |
|---|---|
| Facebook, Instagram, X | Re-encoded on upload, which drops most EXIF including GPS. You are relying on their pipeline, not on your file being clean. |
| Discord, Slack, WhatsApp | Usually re-encoded for the inline preview. The original file is often still downloadable by anyone in the channel. |
| Email attachments | Nothing is stripped. The file arrives exactly as it left, metadata intact. |
| Cloud drives and file-sharing links | Nothing is stripped. Anyone with the link gets the original file. |
| Your own website or a forum upload | Depends entirely on the software. Assume nothing is stripped unless you have checked. |
| Printing services and marketplaces | Usually preserved, because the metadata is useful to them. |
The safe habit is simple: strip it at your end, before the file leaves your device. Then it does not matter what the receiving platform does.
A lot of "remove metadata" tools work by drawing your image onto a canvas and exporting a fresh JPEG. That does remove the metadata, but it also throws away quality, because the image gets compressed a second time. Do it a few times and you can see the damage.
This tool works on the file structure instead. A JPEG is a sequence of labelled segments, and metadata lives in its own segments (APP1 for EXIF and XMP, APP13 for IPTC, and so on). Removing those segments and writing the rest back out leaves the compressed image data completely untouched. Your pixels come back byte-for-byte identical. PNG works the same way, with metadata living in text chunks that can be dropped cleanly.
There is exactly one exception, and the tool tells you when it applies. If your photo carries an orientation flag, that flag is metadata too. Remove it and the image can appear rotated. In that single case we bake the rotation into the pixels first, which does require a re-encode. It is the honest trade, and you get to see it coming.
Keep going without re-uploading — your image carries over to the next tool automatically.